Privacy Policy

1. Introduction

SocialChaat (“SocialChaat,” “we,” “us,” or “our”), is a digital marketing agency offering website and application development, social media marketing, marketing automation, influencer marketing, performance marketing, and branding and design services. We are committed to protecting the privacy of everyone who visits our website, contacts us, subscribes to our communications, or engages us as a client, vendor, or partner.

This Privacy Policy explains what personal information we collect, how we use and share it, how long we keep it, and the choices and rights available to you. It applies to socialchaat.com (the “Site”) and to the personal information we collect and process in the course of providing our marketing, advertising, and creative services.

By using the Site or otherwise providing us with personal information, you acknowledge that you have read and understood this Policy. If you do not agree with it, please do not use the Site or provide us with your information.

2. Scope of This Policy

This Policy covers personal information we collect:

• Directly from visitors, prospects, and clients through our Site, forms, email, phone, or in person.
• Automatically through cookies and similar technologies when you browse our Site.
• From third parties, such as social media and advertising platforms, business partners, and publicly available sources.

Where we process personal information on behalf of a client (for example, running an advertising campaign or managing a client's social media account), that client acts as the data controller/fiduciary for that data, and their own privacy policy and instructions govern how it is used. This Policy describes our own practices as an agency and as a fiduciary for the data we collect in our own right (such as data about our Site visitors, subscribers, and prospective clients).

3. Information We Collect

3.1 Information You Provide to Us

• Contact and enquiry details: name, email address, phone number, company name, job title, and the content of any message you send us through a contact or quote-request form.
• Newsletter and marketing sign-ups: name and email address when you subscribe to our updates or content.
• Client and campaign information: business contact details, billing information, access credentials or tokens for advertising and social media accounts you authorize us to manage, and campaign performance or audience data you or your systems share with us so we can plan, run, and report on marketing, advertising, or influencer campaigns.
• Recruitment information: if you apply for a role with us, your CV/resume, cover letter, and related application details.
• Any other information you choose to provide when corresponding with us.

3.2 Information Collected Automatically

• Log and device data: IP address, browser type, operating system, device identifiers, and referring/exit pages.
• Usage data: pages viewed, time spent on the Site, links clicked, and similar analytics collected through tools such as Google Analytics.
• Cookies and similar tracking technologies, as described in Section 6.

3.3 Information From Third Parties

• Social media platforms (Facebook, Instagram, X/Twitter, Pinterest, LinkedIn, and similar), when you interact with our pages or profiles on those platforms.
• Advertising, analytics, and influencer-marketing platforms (such as Meta Ads, Google Ads, and similar tools) that we use to plan, deliver, and measure campaigns for ourselves and our clients.
• Publicly available business sources, referrals, and business directories, used for business-development and prospecting purposes.

4. How We Use Your Information

We use personal information to:

• Respond to enquiries, provide quotes, and communicate with prospective and existing clients, vendors, and partners.
• Plan, deliver, manage, and report on marketing, advertising, social media, influencer, and creative campaigns and projects that we are engaged to provide.
• Operate, maintain, secure, and improve our Site and services, including through analytics.
• Send newsletters, promotional content, and other marketing communications, where you have consented or as otherwise permitted by law (you may opt out at any time — see Section 10).
• Manage recruitment and hiring, where you apply for a position with us.
• Comply with applicable law, accounting and tax requirements, contractual obligations, and to establish, exercise, or defend legal claims.
• Detect, prevent, and address fraud, security, or technical issues.

5. Legal Basis for Processing

As a business based in India, we process personal information in accordance with the Digital Personal Data Protection Act, 2023 (“DPDPA”), primarily on the basis of your consent, or where processing qualifies as a “legitimate use” under the DPDPA (for example, where you have voluntarily provided your information to us for a specific purpose, such as requesting a quote, and have not indicated that you do not consent to its use for that purpose).

Where our Site or services are accessed by individuals in the European Economic Area, the United Kingdom, or the United States (including California), we also rely, as applicable, on your consent, the necessity of processing to perform a contract with you, our legitimate business interests (balanced against your rights), and compliance with legal obligations, and we honor the additional rights described in Section 10 for those individuals.

6. Cookies and Tracking Technologies

We and our service providers use cookies and similar technologies (such as pixels and tags) to:

• Enable core Site functionality (“essential” or “strictly necessary” cookies).
• Understand how visitors use our Site, through analytics cookies (e.g., Google Analytics).
• Measure and improve the performance of advertising campaigns we run for ourselves and our clients, including through retargeting and conversion-tracking pixels from platforms such as Meta and Google (“advertising cookies”).

You can control or disable cookies through your browser settings; most browsers let you refuse, delete, or be notified before a cookie is set. Disabling certain cookies may affect the functionality of the Site. Where required by law, we will seek your consent before setting non-essential cookies.

7. How We Share Your Information

We do not sell your personal information. We may share it with:

• Service providers and vendors who support our operations, such as web hosting, email delivery, customer-relationship-management, analytics, and IT service providers, under confidentiality and data-protection obligations.
• Advertising, social media, and influencer-marketing platforms, to the extent necessary to plan, run, and measure campaigns.
• Clients, where information relates to a campaign or project we are delivering on their behalf.
• Professional advisers (legal, accounting, audit) where necessary for our business operations.
• Government authorities or regulators, where required by law, legal process, or to protect our rights, property, or safety, or that of others.
• A successor entity, in connection with a merger, acquisition, financing, or sale of business assets, subject to this Policy or a substantially similar one.

8. Data Retention

We retain personal information for as long as necessary to fulfil the purposes described in this Policy, including to provide our services, comply with legal, accounting, or reporting obligations, resolve disputes, and enforce our agreements. Client and campaign data is generally retained in line with the terms of our engagement with the relevant client and is deleted or anonymized once it is no longer needed for those purposes, unless a longer retention period is required by law.

9. Data Security

We use reasonable technical and organizational measures designed to protect personal information against unauthorized access, alteration, disclosure, or destruction. These may include access controls, encryption in transit, and limiting access to personal information to personnel and service providers who need it to perform their roles. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

10. Your Rights and Choices

10.1 If you are in India

Under the DPDPA, as a Data Principal you have the right to:

• Obtain a summary of the personal information we hold about you and the processing activities we carry out.
• Request correction, completion, or updating of your personal information.
• Request erasure of your personal information, where it is no longer necessary for the purpose it was collected.
• Withdraw consent at any time, where processing is based on consent (this will not affect the lawfulness of processing carried out before withdrawal).
• Nominate another individual to exercise these rights on your behalf in the event of death or incapacity.
• Lodge a grievance with us (see Section 14) and, if unresolved, with the Data Protection Board of India.

10.2 Marketing communications

You can opt out of receiving marketing emails from us at any time by using the unsubscribe link in any email or by contacting us using the details in Section 14.

10.3 How to exercise these rights

To exercise any of the rights above, contact us using the details in Section 14. We may need to verify your identity before responding, and we will respond within the time frame required by applicable law.

11. Children's Privacy

Our Site and services are directed at businesses and individuals aged 18 and over and are not intended for children. We do not knowingly collect personal information from children, and we do not process personal information in a manner that involves tracking, behavioral monitoring, or targeted advertising directed at children, consistent with the DPDPA. If you believe a child has provided us with personal information, please contact us so we can delete it.

12. International Data Transfers

We are based in India and primarily process personal information in India. Some of the third-party tools and service providers we use for hosting, analytics, email, or advertising (described in Sections 3 and 7) may store or process information on servers located outside India. Where we transfer personal information internationally, we take steps to ensure it continues to be protected in accordance with this Policy and applicable law.

13. Third-Party Links

Our Site may contain links to third-party websites and our social media profiles. This Policy does not apply to those third-party sites or platforms, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party sites you visit.

14. Grievance Officer and Contact Us

If you have questions, concerns, or requests regarding this Policy or our handling of your personal information, or wish to raise a grievance, please contact:

We will acknowledge and try to resolve grievances promptly and in accordance with applicable law.

15. Changes to This Policy

We may update this Policy from time to time to reflect changes in our practices, services, or legal requirements. We will post the updated Policy on this page with a revised “Last updated” date, and, where changes are material, we will provide additional notice (such as a Site banner or email) as appropriate.